Business Development Learning Pathway
Prospecting techniques for BDRs and SDRs in the managed IT services industry. This learning pathway teaches effective strategies to find and engage potential clients for MSPs.
What to Expect
This learning pathway is designed for SDRs / BDRs at your MSP. If you're responsible for lead generation activities, this is the section for you!
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An organized training course designed to walk you through the necessary knowledge and skills for MSP lead generation
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AI feedback tools to review your prospecting calls, along with content generation assistants for your use
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Templates, resources, and checklists you can use to kick start your prospecting campaign
The BDR & SDR Learning Pathway
Your learning pathway for success in the lead generation role at your MSP
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Start Here First
Course • 2 lessonsNot sure where to get started with the MSP Sales Process? Start right here!
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Sales 101 Material REFERENCE
Course • 4 lessonsWelcome to Fox and Crow Group's Sales 101 Course, designed for entry-level sales reps new to the MSP industry. This foundational course will equip you with the essential sales skills and knowledge needed to succeed in the MSP sector.
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Introduction to Managed Services
Course • 52 lessonsLearn the basics of Managed IT Services in this beginner's course. Understand what managed services are, how they work, and their benefits for modern businesses. Perfect for new sales reps or sales reps who are new to MSP sales.
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MSP Technology Crash Course
Course • 72 lessonsThe MSP Technology Crash Course is intended for non-technical employees of an MSP, including new sales team members. It will explain how an MSP works, the tools they use, and the value they bring to their clients.
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CRM Configuration REFERENCE
Course • 16 lessonsLearn how to effectively use a CRM to manage your MSP’s sales process. This course covers CRM basics, helping beginners organize client data and improve sales efficiency.
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Cold Calling
Course • 82 lessonsThe Fox and Crow Cold Calling for MSPs course goes through all skills and requirements needed to be able to successfully cold call and set managed services appointments.
